FIX THIS NEXT 

Escape the Survival Trap

Discover how to break free from the "Survival Trap" that prevents many businesses from achieving success. Partner with Exigo Business Solutions and implement the Fix This Next approach to guide your business towards a prosperous future. Take the free Fix This Next evaluation to identify your next steps.

Escape the Survival Trap


Every business owner dreams of success – whether it's exponential growth, financial stability, or making a significant impact in their industry. However, many businesses find themselves stuck in what author Mike Michalowicz calls the "Survival Trap." In this article, we will delve deep into the concept of the Survival Trap, its features, and benefits. We will also show you how partnering with Exigo Business Solutions and implementing the Fix This Next approach can help you break free from the trap, and guide you towards the prosperous future you envision for your business. Finally, we will provide a call to action to take the free Fix This Next evaluation to identify what your business should focus on next.

The Survival Trap

A Comprehensive Breakdown


The Survival Trap is a phenomenon where business owners, in their quest for success, find themselves in a continuous loop of putting out fires and addressing urgent issues, never able to focus on long-term strategies and growth. Here, we break down the main aspects of the Survival Trap:

Urgency vs. Importance: Business owners often confuse urgent tasks with important tasks. Urgent tasks demand immediate attention, but they may not contribute significantly to the long-term growth of the business. Important tasks, on the other hand, may not be time-sensitive but have a lasting impact on the company's future..

Reactive Decision-Making: In the Survival Trap, business owners make decisions based on immediate problems, which are often short-term solutions. This reactive approach can lead to a vicious cycle of constantly dealing with new crises, never allowing the business owner to focus on the bigger picture.

The Illusion of Progress: When business owners spend their time addressing urgent issues, it can create a sense of accomplishment. However, this is often an illusion, as the company may still be struggling to grow and thrive.

Neglected Priorities: As business owners become consumed by urgent tasks, they often neglect their long-term goals and strategies. This can result in a stagnating business that fails to evolve and adapt to changing market conditions.

Breaking Free from the Survival Trap with Fix This Next


Overcoming the Survival Trap

Strategic Growth: When businesses are caught in the Survival Trap, their focus shifts from strategic planning and growth to immediate problem-solving. This can result in neglected priorities, stunted growth, and missed opportunities.  Escaping the Survival Trap allows businesses to refocus on long-term growth strategies and goals. This proactive approach can lead to increased revenue, market share, and overall success..

Efficient Resource Allocation: The constant need to put out fires means that resources are often allocated inefficiently. Time, money, and human capital are poured into short-term fixes, rather than being invested in sustainable growth strategies.  Breaking free from the Survival Trap enables businesses to use their resources more effectively. By focusing on strategic priorities, businesses can allocate time, money, and human capital more efficiently.

Improved Decision-Making: The Survival Trap forces businesses to make decisions based on immediate needs, rather than proactive planning. This reactive approach can lead to poor decision-making, as businesses prioritize temporary relief over long-term success.  When businesses are no longer consumed by immediate crises, they can make more informed, rational decisions that are aligned with their long-term goals.

Enhanced Employee Satisfaction: The unrelenting nature of the Survival Trap can lead to physical and emotional exhaustion for business owners and their teams, as they work tirelessly to keep their business afloat.  Overcoming the Survival Trap can lead to improved job satisfaction, as employees feel more secure and valued in a thriving, forward-thinking organization.

How Exigo Business Solutions Helps You Overcome the Survival Trap with Fix This Next


At Exigo Business Solutions, we are experts in implementing the Fix This Next methodology to help businesses break free from the Survival Trap. Fix This Next is a systematic approach designed to identify the most critical issues facing your business and provide clear steps to address them, allowing you to refocus on growth and long-term success.


Our team of Fix This Next Advisors will work closely with you to understand your business's unique challenges and guide you through the Fix This Next process, ensuring that you have the support, resources, and tools necessary to overcome the Survival Trap.

Don't let your business fall victim to the Survival Trap. Partner with Exigo Business Solutions today to implement the Fix This Next